Nissan Signs Rohit Sharma & Dale Steyn As Ambassadors For ICC World T20 2016

Nissan has been making quite a buzz around the country with the launch of newer cars and newer initiatives in order to attract the Indian audience. Recently, the company signed Indian cricketing star Rohit Sharma, West-Indian all-rounder Andre Russel and New Zealand Women’s team captain Suzie Bates as their brand ambassadors for the upcoming ICC World Cup T20 to be held in March 2016. On this auspicious occasion Rohit Sharma said that he is thrilled to work with Nissan on their partnership with the International Cricket Council.

In addition to an advertising campaign, Nissan’s cricket ambassadors will be active on social media throughout the tournament, supporting other fan-focused initiatives such as Nissan Play of the Day and sharing great cricket content. Sharma, Russell and Bates join South African bowling legend Dale Steyn and rising star Kagiso Rabada in the Nissan cricket family, who were recently announced as Nissan cricket ambassadors in their home country for the next year.

Nissan has signed up an 8-year sponsorship deal with the ICC comprising all the tournaments from 2016 to 2023. It builds upon Nissan’s sport sponsorship portfolio that already includes the UEFA Champions League, City Football Group and the Rio 2016 Olympic and Paralympic Games.